INTERCHARM Professional is the largest specialized exhibition in Russia and the CIS for professionals of the beauty industry and salon business. The event offers domestic and foreign developments in the field of professional cosmetics and cosmetology, nail services, hairdressing, dermatology, aesthetic medicine, trichology, podology and permanent makeup, as well as a program of professional events. In addition to practical conferences and workshops at stands and podiums, it will include the InterCHARM Med Congress as well as a specialized exhibition tour as a part of the InterCHARM Mentorship program.

Every April, INTERCHARM Professional opens its platform for professional dialogue between manufacturers, distributors, owners of beauty businesses and industry experts. The exhibition provides exceptional opportunities for productive networking, exchange of experiences, information and inspiration, creation of strategic partnership projects and networks. According to the statistics, the exhibition attracts more than 450 exhibitors from 15 countries and more than 40,000 people.

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Something special at INTERCHARM Professional 2020

The exhibition will feature:

• A wide range of professional cosmetics (from medical products and pharmaceuticals to organic, male, sunscreen, anti-age, new express care products and oral hygiene products);
• innovation technologies in the fields of eyelashes and eyebrow maintenance;
• novelties of cosmetology and hairdressing tools, aesthetic medicine and laser cosmetology; permanent makeup, manicure, trichology, and podology;
• design and equipment for salons.

What is more, hundreds of workshops will be uninterruptedly held at the exhibitors' stands during all days of the exhibition. The INTERCHARM team has also prepared some special events.

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Professional event program

The program of the exhibition has already planned both traditionally demanded and new formats:

• An InterCHARM Med Cosmetology Congress, for the first time, will include real-time online broadcasting of thread lifting;
• An open conference on cosmetology titled “Trends in Cosmetology and Aesthetic Medicine” will unite everyone who wants to master the achievements of this dynamically growing segment;
• Design techniques for working with eyelashes and eyebrows are waiting for visitors in creative workshops titled "Architecture of sight";
• A conference titled "Business Cases for Salon Leaders" will help find answers to pressing questions about running a successful salon business in the present and future;
• Permanent makeup and microblading workshops will feature real beauty industry stars;
• A Epilarium Conference and many other specialized events will suggest a lot of new knowledge to everyone who wants to progress in their profession and in business.

Professional event program