Kids Russia 2024 - international Specialized B2B Exhibition od Products and Services for Children

Kids Russia 2024, an international specialized exhibition of children's and licensed products and services, is a major spring industry event and one of the most reputable professional venues for demonstrating the best achievements in the children's goods industry, novelties, innovative technologies and top sales hits. In 2024 it will celebrate its 18th anniversary. Traditionally, it will be co-located with Russia's only specialized exhibition dedicated to the topic of licensing, Licensing World Russia.

Kids Russia 2024 embraces the entire spectrum of the children's products and services industry. The exposition of 14 product groups will be enhanced by Licensing World Russia, including global and Russian brands, the entertainment industry, thematic parks and shows, celebrity merchandise and much more. The beginning of spring, which the exhibition opens in 2024, is traditionally favorable for closing deals, as well as for preparing and optimizing successful sales in the autumn period. As a result, joining the exhibition is worthwhile for manufacturers and suppliers, as well as for professional visitors.

Do you offer products and services for children and want to find new customers and partners? Book your booth at Kids Russia 2024 right now!

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In 2023, 110 companies from Russia, Belarus, Italy, Cyprus and China took part in the Kids Russia & Licensing World Russia exhibition. More than 43% of exhibitors demonstrated their products for the first time to 5627 visitors from 21 countries and 64 regions of Russia. Some 685 online business meetings were held with Russian suppliers, marketplaces and retailers.

What is coming up at Kids Russia & Licensing World Russia 2024?

The exhibition will present products and toys for newborns and babies, educational, board and computer games for children and teenagers, educational programs and educational materials, goods for school and hobbies, stationery, books, comics, licensed goods and animation, children's clothing and footwear, accessories, children's furniture, Christmas toys, goods for holidays, sports and outdoor activities, goods for health and child safety. The key novelty of 2024 at Kids Russia & Licensing World Russia is expected to be a national exposition dedicated to domestic brands from all regions of Russia.

Traditionally, a gallery of new products and licensed novelties of the industry will be presented. In addition, the Center for New Products and Product Offerings will host the acclaimed "Best of the Best" contest, designed to showcase the TOP of the best quality, relevance and uniqueness of products and services for children and teenagers in the Russian market.

Companies interested in supplying preschools and presenting ready-made solutions, technologies, goods and services will be able to participate in the special exposition "Growth Point: Modern Trajectories of Preschool Education".

In 2024, major rights holders, licensing agencies and animation studios representing Russian and international brands are expected to be among the exhibitors again. This will allow professional visitors to make deals on the release of licensed products right on the site.

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Business Program

The business program of the exhibition annually includes free training seminars, round tables and thematic sessions with the industry experts. Speakers of the business program are well-known research companies of international scale.

One of the key events of the program, as a rule, is the Licensing School for manufacturers and suppliers under the patronage of Licensing International (official representative office in Russia - Licensing in Russia).

Moreover, the only Russian award ceremony for contribution to the licensing industry "RUSSIAN LICENSING AWARDS" will be held during the exhibition. The awards are given in 15 nominations for the highest achievements in the licensing industry on the Russian market at the end of each year.

Detailed schedule of the business program will be published closer to the beginning of the event.